I have heard many folks lusting after Rolex watches. I know they are not cheap as well. What qualities make them so valuable? I own a Cardinal watch that I was given 29 years ago. I've had to replace the band a few times and the battery as well, but other than that it has kept great time and I've even swum 5 or 6 laps of the pool before realising that I was wearing it and it was fine. I'm sure this watch cost a small fraction of the price of a Rolex. Since I don't think that I know anyone who owns a Rolex, I wonder if anyone here could tell me what makes them so valuable.
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